Thursday, August 11, 2005

The canine candidate

So I was browsing Wikipedia today and read about William Roth, he of the eponymous Roth IRA. Anyway, I came across this gem:

"A witty man but an unnatural campaigner, Roth would ease himself into public appearances by bringing along a Saint Bernard. His succession of St. Bernards through his 34-year political career became a trademark of sorts."

What an awesome campaign strategy. Don't be remembered as the sponsor of the Roth IRA, or whatever other legislative achievement. Be the guy with the dog. What a brilliant strategy!



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